Franchise Marketing Platform Franify Wins Gold Stevie for AI-Driven Local Marketing

Reshift Media's Franify, a digital marketing platform built specifically for franchise systems, won a Gold Stevie Award for Technical Innovation of the Year at the 23rd Annual International Business Awards on August 19, 2026 — a fast turnaround for a product Reshift Media only launched in April of this year.

Franify uses automation, artificial intelligence and what Reshift Media calls programmatic localization to let a franchisor's marketing team run consistent national campaigns across channels including Facebook, Instagram and Google while still allowing individual franchisees to customize creative and offers for their own market — a balancing act familiar to any multi-unit brand trying to keep hundreds of local pages and ads on-brand without a corporate team reviewing every one by hand.

The award marks Reshift Media's third consecutive year of recognition at the International Business Awards, following Marketing Disruptor of the Year wins in 2024 and 2025, and comes from an agency that says it has worked exclusively with franchise brands for more than 13 years.

The recognition fits a pattern flagged in FRANdata's 2026 franchising outlook: AI investment across franchise systems is shifting from pilot projects into core development, marketing and operations functions, with local-marketing automation among the categories adopted fastest because it lets a small corporate marketing team support a fast-growing, geographically scattered franchise network without growing headcount at the same pace.